What Should the Patient Journey Look Like in a 6-Month Functional Medicine Program? (Warm Handoffs, BAMFAM, and the Month-5 Renewal Talk)
What Should the Patient Journey Look Like in a 6-Month Functional Medicine Program? (Warm Handoffs, BAMFAM, and the Month-5 Renewal Talk) Most 6-month functional medicine programs are sold well and then delivered by voicemail. The patient signs in an emotional high, gets a treatment plan — and then hears from the clinic at random until […]
The Welcome Video Script That Onboards New Patients at a Cash-Pay Clinic (Steal This 7-Beat Template)
The Welcome Video Script That Onboards New Patients at a Cash-Pay Clinic (Steal This 7-Beat Template) The moment a new patient pays, a timer starts. The next 48 hours determine whether they arrive committed, half-in, or not at all. This is the exact welcome video script we use at Real ADvice to onboard every new […]
What Should the First 13 Months of a Men’s Hormone (TRT) Membership Look Like? (The Month-by-Month Check-In, Refill, and Consult Map)
What Should the First 13 Months of a Men’s Hormone (TRT) Membership Look Like? (The Month-by-Month Check-In, Refill, and Consult Map) A TRT membership doesn’t churn at the cancellation button — it churns in the quiet weeks when a refill lapses, a lab never gets scheduled, and nobody at the clinic notices. This is the […]
How Does a Weight-Loss Clinic Retain Patients Who Aren’t Losing Weight? (The Weekly Plateau-Outreach System That Lifts LTV)
How Does a Weight-Loss Clinic Retain Patients Who Aren’t Losing Weight? (The Weekly Plateau-Outreach System That Lifts LTV) A weight-loss patient who stops losing weight doesn’t complain — she quietly stops showing up, and her $500-a-month membership goes with her. On a recent strategy call with a cash-pay weight-loss practice, the owner counted 93 active […]
What Are 5 Ways a Cash-Pay Clinic Can Retain Members Longer?
What Are 5 Ways a Cash-Pay Clinic Can Retain Members Longer? In a cash-pay practice, retention is the whole game — a member who stays an extra six months is worth more than the next new patient, and costs nothing to acquire. Yet most clinics pour everything into getting members and almost nothing into keeping […]
How Does a Cash-Pay Clinic Use a Patient Success Coordinator to Turn the 6-Month Program Into Memberships?
How Does a Cash-Pay Clinic Use a Patient Success Coordinator to Turn the 6-Month Program Into Memberships? A cash-pay clinic that sells a 6-month program and then hopes the patient renews is leaving its single biggest revenue lever untouched. The clinics that convert program patients into long-term members assign a dedicated patient success coordinator, hand […]
What Does the First 12 Months of a Concierge HRT Patient Journey Look Like at a Cash-Pay Medical Practice? (The Onboarding → Optimization → Maintenance Arc)
What Does the First 12 Months of a Concierge HRT Patient Journey Look Like at a Cash-Pay Medical Practice? (The Onboarding → Optimization → Maintenance Arc) The cash-pay concierge HRT clinics that retain 70% or more of their members past year one are not running a hormone protocol — they are running a 12-month patient […]
How Should a Cash-Pay Functional Medicine Clinic Structure Its 6-Month Patient Journey from Enrollment to Maintenance? (The 4-Consult + Weekly Check-In Cadence)
How Should a Cash-Pay Functional Medicine Clinic Structure Its 6-Month Patient Journey from Enrollment to Maintenance? The 4-Consult + Weekly Check-In Cadence Most cash-pay functional medicine clinics know they should have a patient journey. However, few have one that is written down, automated, and consistent across every new enrollment. The clinics that retain functional medicine […]
How Should a Cash-Pay HRT Membership Clinic Design Its Cancellation Form to Surface Churn Drivers and Save Memberships? (The $20/Month Freeze Option Playbook)
How Should a Cash-Pay HRT Membership Clinic Design Its Cancellation Form to Surface Churn Drivers and Save Memberships? The $20/Month Freeze Option Playbook Most cash-pay HRT and functional medicine clinics lose 5% to 8% of their membership base every month and never learn why. The patient calls or emails, says “please cancel my membership,” gets […]