Nulevel Wellness Medspa

Weight Loss Clinic / MedSpa

How We Added $6,708,600 In Revenue To NuLevel Wellness Medspa In Just 1 Year

Overview

NuLevel Wellness is a medical spa offering:

  • Weight Loss Programs
  • Hormone & Peptide Therapy
  • IV Therapy
  • Other Wellness Treatments

They were growing fast — but had a major challenge…
They relied almost entirely on TikTok for new business. One algorithm change could have tanked everything.

The Challenge

Before working with us, NuLevel was struggling with:

  • Unpredictable revenue due to TikTok dependency
  • No SEO or organic traffic
  • Low patient refill rates
  • Inefficient intake & lead conversion
  • Failed attempts with agencies who didn’t “get” them

They had a winning offer. They just needed a way to scale it.

The Results

Through a combination of paid ads, SEO, and improved lead handling… NuLevel Wellness Medspa is now generating more consistent patient bookings and more revenue every month.

Our Approach

1.Clinic Audit

The first step in working with NuLevel Wellness Medspa was a deep audit of their business, marketing, and patient acquisition processes.

We reviewed:

Nulevel already knew their reliance on TikTok was dangerous.

But during this audit we found they had no SEO-optimized content on their site. And they were losing leads due to intake inefficiencies.

So, we helped them to optimize their intake process and we provided scripts to handle inbound and outbound calls more effectively. We then improved their internal team’s ability to convert leads into booked appointments.

And also created an SEO and paid acquisition strategy to generate more patients every month. Then, we moved on to the next stage…

2. SEO & Organic Growth

In addition to paid campaigns, we developed and implemented a long-term SEO strategy to bring in free patient traffic through Google, increasing lead generation and long-term revenue.

Key actions:

  • Built a blog content strategy focused on patient education and conversion.
  • Optimized service pages for high-intent local search queries.
  • Implemented Google Business Profile best practices to improve local
    visibility.

SEO Growth & Revenue Impact:

  • Start Date: April 9, 2024
  • Beginning Organic Traffic (Ahrefs): 180 visitors/month
  • Current Organic Traffic (Ahrefs): 3,400+ visitors/month
  • New organic patients generated: 1,320 in 8 months
  • Revenue attributed to SEO: $2,376,000

$6,708,600 in total revenue generated in 10 months

3,727 new PATIENTS in 10 months

From 180… to 3,400+ visitors/month from organic traffic

Website-Based Patient Acquisition:

Month Organic Patients Organic Revenue
May68$122,400
June77$138,600
July82$147,600
August122$219,600
September125$225,000
October156$280,800
November169$304,200
December132$237,600
January201$361,800
February188$338,400

Strategically Written Blogs:

Directory model SEO for statewide telehealth patients:

3. Paid Patient Acquisition Campaigns

Since they relied almost entirely on TikTok, we helped them diversify their paid ads strategy by introducing Google Ads and Facebook Ads

We launched multi-platform campaigns on:

  • Google Ads (to capture high-intent search traffic)
  • Facebook Ads (to retarget and nurture leads)
  • TikTok Ads (to continue leveraging their strongest platform)
Month Tiktok Spend Google Spend Facebook Spend New Patients Revenue Generated
May$605$1,127$2,987238$428,400
June$267$2,575$2,116177$318,600
July$1,185$2,280$1,554161$289,800
August-$2,280$1,541171$307,800
September-$2,279$1,981150$270,000
October-$2,278$2,040161$289,800
November-$3,834$3,780118$212,400
December$4,000$4,523$4,394180$324,000
January$4,000$4,551$4,303566$1,018,800
February$4,000$4,366$4,938485$873,000

4. Improved Intake, Lead Handling

A great marketing strategy only works if the clinic can convert leads into booked appointments and revenue.

So, we helped NuLevel optimize their lead follow-up system by:

  • Training staff on best practices for inbound/outbound calls
  • Automating follow-ups via text and email sequences
  • Improving response times to increase appointment show-up rates and patient retention

5. 400% Increase in Inbound Calls

We took Nulevel form averaging 600 inbound calls per month when we first started with them, to 2400+ in March and April 2025. 400% increase in 12 months.

There’s 3 things we did to accomplish this:

  1. Phone Routing: We implemented a phone tree to instantly direct calls. When we first started working with Nulevel, their answer rate was ~63% (which is average for clinics)… now it’s 98%. So patients stopped slipping through the cracks. Which helped with increasing their revenue.
  2. Faster Check-Ins: Patients checked in on tablets, cutting down wait times and freeing up staff so they could handle more inquiries and appointments.
  3. Streamlined Check-Out & Data Entry: No more scanning piles of paper. The staff clicked a button, and it was done. We even automated our follow ups so we could turn missed opportunities into booked appointments on autopilot.

With this kind of fast growth, we needed to have weekly meetings with Nulevel Wellness to keep us on track. If you want growth like this in your business, you need to track the numbers very closely, and make quick changes every single week.

Month # Inbound Calls
Jan667
Feb620
Mar600
Apr200
June1196
July1181
Aug1140
Sept1330
Oct1320
Nov1420
Dec1205

The Results

Want Results Like These?

We work with medical spas, hormone clinics, Orthopedic practices, and wellness practices ready to scale.
If you’re serious about growth — let’s talk.

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