How Do You Get Peptide and Hormone Ads Approved on Google in 2026?

How Do You Get Peptide and Hormone Ads Approved on Google in 2026? For a long time it looked like you simply could not run Google Ads for hormone, TRT, and peptide treatments. Done properly, you can — but not by arguing with the policy. You get approved by building the entire campaign around the […]

What ROAS Should a Cash-Pay Medical Practice Expect From Paid Ads?

What ROAS Should a Cash-Pay Medical Practice Expect From Paid Ads? Every cash-pay clinic owner wants one number: the ROAS — return on ad spend — they should expect from paid ads. The honest answer is that there is no single universal multiple. The realistic target is set by your ticket size, your margin, and […]

When Do Paid Ads Actually Work for a Cash-Pay Medical Practice? (The $5M Breakdown)

When Do Paid Ads Actually Work for a Cash-Pay Medical Practice? (The $5M Breakdown) INTRO:We’ve already written about why most cash-pay clinics shouldn’t run paid ads — because in most cases the math doesn’t work and the funnel can’t hold the volume. But last year we added $5 million in aggregate revenue across three clinics […]