How Should a Cash-Pay Functional Medicine Clinic Structure a 6-Month Program With Anchor Pricing and Maintenance Down-Sell? (The Aven Wellness Restructure That Tripled Bookings)
How Should a Cash-Pay Functional Medicine Clinic Structure a 6-Month Program With Anchor Pricing and Maintenance Down-Sell? (The Aven Wellness Restructure That Tripled Bookings) Aven Wellness restructured its functional medicine offering from a $799/month membership to a two-tier 6-month program at $899 and $1,599 a month, paid upfront at intake, with a $349 and $549 […]
How Should a Cash-Pay Functional Medicine Clinic Structure Its 6-Month Patient Journey from Enrollment to Maintenance? (The 4-Consult + Weekly Check-In Cadence)
How Should a Cash-Pay Functional Medicine Clinic Structure Its 6-Month Patient Journey from Enrollment to Maintenance? The 4-Consult + Weekly Check-In Cadence Most cash-pay functional medicine clinics know they should have a patient journey. However, few have one that is written down, automated, and consistent across every new enrollment. The clinics that retain functional medicine […]
Should a Women’s Hormone Clinic Sell a 6-Month Program or a Monthly Membership? (And the Anchor That Lets You Do Both)
Monthly Membership vs. 6-Month Program for Women’s Hormone Clinics: The Pricing Anchor That Lets You Sell Both Almost every women’s hormone clinic owner we work with hits the same wall around month nine: the four- to ten-month “programs” are great for cash flow, but growth flatlines because Beth at the front desk is quoting a […]