What Is a Good Cost Per Scheduled Appointment at a Cash-Pay Medical Practice? (And the 80% Attendance Rate Benchmark)
What Is a Good Cost Per Scheduled Appointment at a Cash-Pay Medical Practice? (And the 80% Attendance Rate Benchmark) Most cash-pay clinic owners track cost per lead and stop there. That’s a mistake. Cost per lead doesn’t tell you whether the lead actually scheduled an appointment, and it doesn’t tell you whether the scheduled appointment […]