How Many Website Leads Should a Cash-Pay Practice Get Each Month?

How Many Website Leads Should a Cash-Pay Practice Get Each Month? Owners ask us all the time whether 19 website leads a month is good. It is an honest question, and it has no honest answer. “Good” depends on their ticket size, service mix, market, front desk, and revenue goal — none of which are […]
What’s the Right Order of Operations to Scale a Cash-Pay Practice?

What’s the Right Order of Operations to Scale a Cash-Pay Practice? A practice in West Fargo, North Dakota was collecting about $80,000 a month and had been for a while. Nine months later it had collected $1.44 million. Between those two points seven things got built, and the order they got built in is not […]
Why Is My Cash-Pay Practice Stuck at $80,000 a Month?

Why Is My Cash-Pay Practice Stuck at $80,000 a Month? Everest Regenerative Medicine kept landing on the same number. Roughly $80,000 collected, month after month, regardless of what changed inside the building. The practice was busy — the phones rang constantly — but nobody could tell you how many times they rang, how many callers […]