Why Does This One Pricing Mistake Cap a Cash-Pay Clinic at One Provider — and How Do Tiered Programs Fix It?
Why Does This One Pricing Mistake Cap a Cash-Pay Clinic at One Provider — and How Do Tiered Programs Fix It? I was sitting inside a million-dollar anti-aging clinic recently, and the owner told me they had tried — and failed — to scale from one provider to two. They had brought providers on before, […]
How Do You Map a Weight-Loss or Longevity Clinic’s Patient Journey to Drive Retention and Lifetime Value?
How Do You Map a Weight-Loss or Longevity Clinic’s Patient Journey to Drive Retention and Lifetime Value? Most weight-loss and longevity clinics are brilliant at the first sale and helpless at everything after it. They pay real money to acquire a patient, deliver a great first result, and then watch her walk out the door […]