Should a Concierge HRT Clinic Use a Paid Testing Consult Instead of a Free Discovery Call? (The $650 Stepping-Stone Model)
Should a Concierge HRT Clinic Use a Paid Testing Consult Instead of a Free Discovery Call? (The $650 Stepping-Stone Model) Most concierge HRT and longevity practices either give the initial consult away free or sell straight into a $5K-$10K program from the discovery call. Both lose patients — anxious patients in particular, who buy the […]
Should a Functional Medicine Clinic Charge Upfront for the Initial Consult? (The $899 Lab-Plus-Consult Sales Script)
Should a Functional Medicine Clinic Charge Upfront for the Initial Consult? (The $899 Lab-Plus-Consult Sales Script) Most functional medicine practices give the initial consult away free, then watch the prospective patient ghost before they ever pay for labs. One of our clients flipped that. They charge $899 upfront, take payment by phone before the patient […]