Should a Women’s Hormone Clinic Sell a 6-Month Program or a Monthly Membership? (And the Anchor That Lets You Do Both)
Monthly Membership vs. 6-Month Program for Women’s Hormone Clinics: The Pricing Anchor That Lets You Sell Both Almost every women’s hormone clinic owner we work with hits the same wall around month nine: the four- to ten-month “programs” are great for cash flow, but growth flatlines because Beth at the front desk is quoting a […]
How Should an HRT Clinic Price Its Memberships? ($165 vs $400/Month Breakdown)
How Should an HRT Clinic Price Its Memberships? ($165 vs $400/Month Breakdown) INTRO:The biggest pricing mistake we see at cash-pay HRT clinics is pricing hormones like pills. A clinic that charges $115 for estradiol plus $30 for progesterone is collecting $165 a month and leaving $250 in managed-care value on the table — every single […]