How Do You Get Patients to Say Yes to an Unfamiliar Regenerative Procedure?

How Do You Get Patients to Say Yes to an Unfamiliar Regenerative Procedure? Selling a regenerative procedure patients already know — like a knee injection they have read about — is hard enough. Selling one they have never heard of, like percutaneous tenotomy or prolotherapy, is a different problem entirely. The patient cannot Google a […]