How Should a Cash-Pay HRT Clinic Respond When a Competitor Undercuts on Price?
How Should a Cash-Pay HRT Clinic Respond When a Competitor Undercuts on Price? A new hormone clinic opens nearby with a louder, cheaper offer — free labs, a free first month, a $121 membership — and starts pulling 15 to 20 new members a month. Your instinct is to cut your price to match. Don’t. […]