What Should a 6-Month Concierge HRT Patient Journey Look Like? (The Warm-Handoff Map That Turns Programs Into Memberships)

What Should a 6-Month Concierge HRT Patient Journey Look Like? (The Warm-Handoff Map That Turns Programs Into Memberships) A concierge HRT program lives or dies on what happens after the patient says yes. The clinics that turn a 6-month program into a long-term membership don’t do it with a discount at the finish line — […]
How Does a Cash-Pay Clinic Use a Patient Success Coordinator to Turn the 6-Month Program Into Memberships?

How Does a Cash-Pay Clinic Use a Patient Success Coordinator to Turn the 6-Month Program Into Memberships? A cash-pay clinic that sells a 6-month program and then hopes the patient renews is leaving its single biggest revenue lever untouched. The clinics that convert program patients into long-term members assign a dedicated patient success coordinator, hand […]
The 48-Hour Discovery Call Follow-Up Cadence That Closes “Maybe” Patients at a Cash-Pay Medical Practice (And Why “Any Questions?” Loses the Sale)

The 48-Hour Discovery Call Follow-Up Cadence That Closes “Maybe” Patients at a Cash-Pay Medical Practice (And Why “Any Questions?” Loses the Sale) Most cash-pay clinics give patients a week of space after a discovery call before following up — and watch the motivated patients quietly book somewhere else inside 48 hours. The cleanest discovery-call sales […]
Should a Functional Medicine Clinic Charge Upfront for the Initial Consult? (The $899 Lab-Plus-Consult Sales Script)

Should a Functional Medicine Clinic Charge Upfront for the Initial Consult? (The $899 Lab-Plus-Consult Sales Script) Most functional medicine practices give the initial consult away free, then watch the prospective patient ghost before they ever pay for labs. One of our clients flipped that. They charge $899 upfront, take payment by phone before the patient […]