How Should a Cash-Pay Women’s Hormone Clinic Position Itself to Capture the 30-Something Patient?

How Should a Cash-Pay Women’s Hormone Clinic Position Itself to Capture the 30-Something Patient? Most women’s hormone clinics build their entire marketing around 45+ perimenopausal and menopausal patients. They are missing the segment with the highest lifetime value and the strongest word-of-mouth — women in their early 30s whose hormonal shifts have already started and […]
How to Keep Membership Patients Longer at Your Cash-Pay Medical Practice (5 Retention Moves Heel MD Uses)

How Do I Keep Membership Patients Longer at My Cash-Pay Medical Practice? A Northern California concierge HRT clinic, Heel MD, was adding 40 new members a month — and quietly leaking churn out the back door. Here are the five retention moves Real ADvice walked them through. Every one of them is low-cost, runs on […]