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If you qualify, I’ll personally build your “Internal Agency”
Guaranteeing new high ticket patients.
An Orthopedic Surgeon In Minnesota.
Over the last two years of working together with Center For Specialty Care, we have been able to generate over $2 million in revenue from our advertising efforts alone.
When I first met Corey, his practice was down almost 80% due to COVID restrictions and lack of staff. He was seriously struggling with a lack of new patient inquiries, had absolutely no tracking in place, had high employee turnover, his son was doing the marketing but didn’t have any real experience marketing a practice… he needed a proven system that he could intelligently invest in.
We came in, we immediately started mentoring his son Carter, teaching him the philosophy behind how to run the front desk, create a predictable new patient acquisition system, and how to create happy patients who leave raving reviews.
We built them a beautiful new website, integrated it into our CRM, started tracking all inbound and outbound phone calls, gave them scripts for answering inbound calls and placing outbound calls. We incentivized the receptionist to book 15 new patients per week for an extra few dollars an hour.
They are now launching another clinic in the area. An all cash med-spa.
We are in the process of building the website for them now and will begin running ads shortly.
Orthopedic surgery centers are some of our favorite to work with because of the high case values and the simplicity of the marketing campaigns. If you own or work at a clinic like this, please reach out. We can produce some incredible results.
Uplyft Longevity Center Chara Biologics
Uplyft Longevity Center is a regenerative medicine practice based in Chatsworth, California, just outside of LA, Uplyft specializes in anti-aging treatments including stem cells, peptides, hormones, and aesthetics.
Dr. Joy is now the number 1 stem cell authority on YouTube.
Dr. Joy was referred to me in October 2022 by a mutual friend and client in hopes of helping build demand for her services and streamline patient acquisition processes. Dr. Joy also owns Chara Biologics (exosome company), AAICT (academy of Integrative Cell Therapy), and Charaomni (skincare line).
Before I tell the whole story here, I must make it abundantly clear that Polish Mike, with Polish Your Business, was a crucial component of Dr. Joy’s success.
Dr. Joy is a true expert in this field. Only someone with decades of knowledge and experience can consistently put out educational content about one topic…
But what they needed more than anything, was a proven sales process.
Step 1.
Together with Mike’s team, we collaborated on growing her YouTube Channel (including optimization)
I went in, optimized the videos, and drove traffic to the videos to rank them for bottom of funnel keywords.
Currently, she is in the top 5 for all of these search terms on YouTube. NATIONWIDE.
Step 2.
Once we captured ALL of the stem cell traffic, we created an ebook, and pushed the video viewers, to download the ebook.
Turning all of our viewers into potential leads.
While all of this was going on, We implemented a CRM to capture all new inbound leads from all of her websites AND the ebook.
We built out email campaigns to nurture all new leads with testimonials, increasing the certainty and belief level in Dr. Joy’s treatments.
To date, here is a screenshot of all of her ebook downloads.
Screenshot of the campaign that is sent to people who have downloaded the ebook:
We had created high-intent, educated, ready-to-buy regenerative medicine patients.
Step 3.
Once we had a consistent flow of new leads, the front desk was a bit uncomfortable with the new lead flow volume, and it was difficult to keep track of where everyone was in the pipeline.
With leads that are so valuable to the practice, it was necessary to train them on how to use the CRM.
There was still a bit of reluctance. So we implemented a very strong compensation plan that encouraged them to schedule new patients and deliver great customer service.
Step 4.
New Fully optimized practice website consistent with her brand and theme.
Before on the left, current on the right
Outcome:
With the help of Real ADvice, Dr. Joy Kong has been able to hire two full-time ND’s, and an esthetician to see patients.
With the addition of consistent lead flow, automated responses, incentivized employees, and more medical personnel, Dr. Joy can focus on building other businesses and training other medical professionals on how to get excellent patient outcomes like her practice consistently does.
MD, FAAP, FAAEM, DABEM
Currently, EHC Buffalo, has a 60 day waiting list for new patient consults.
It was NOT always this way.
Currently, EHC Buffalo, has a 60 day waiting list for new patient consults.
It was NOT always this way.
Dr Patel runs a completely out-of-network, all-cash clinic, and she charges $360 for her first-hour consult. With this type of practice, there are often many objections from patients about seeing a practitioner who does not participate with any insurance networks.
When we first started working with Dr. Patel, she had a very lean staff (her and 1 nurse) and some serious outdated technology (paper charts and scheduling)…
As a result of a lack of manpower, many patients never received calls back to help them get scheduled.
We knew just by implementing proper capture systems we could convert significantly more patients.
Step 1.
was to implement a system that tracked and recorded all inbound inquiries to the business. Once this was created, we were able to know exactly how many calls we missed, and how many people were never called back. Once we knew these numbers, it was very obvious that hiring someone else for the front desk would be more than worth the money.
Step 2.
We hired and trained a new receptionist. This included putting out a job posting and interviewing candidates for her, asking them to take personality tests, and sending the best-suited candidates to the office for an in-person interview.
Step 3.
Was to train the new hire, on the newly implemented tracking system, and bring her up to speed with the services provided at the practice. After about 45 days, the new hire has dramatically increased overall patient satisfaction. Dr. Patel has significantly greater peace of mind, knowing that all of her patients are being called back and handled with absolute care and concern.
Step 4.
We launched a Lyme Disease Quiz on Facebook and Instagram to bring in more of these patients, as they are high case value patients and Dr Patel is truly the expert in Lyme disease in the greater Buffalo Area. She averages 4 new patients per month from this campaign.
Step 5.
We launched an extensive content and SEO strategy to bring in more of her ideal patients which are complicated cases that invest multiple thousands with the business, and stimulate Dr. Patel mentally. We now average 2 new appointment requests every day from her website, with many more inbound calls. She has a waiting list of 60 days for new patients, and we are looking at introducing a group coaching model or hiring another practitioner so she can serve more people.
to Empower Independent Practice Owners With Control Over Their New Patient Acquisition…
15,000+ Independent Practitioners will start new clinics this year and will pour significant resources into building out their practice marketing on recommendations from their peers. So, we decided to fix this problem by making practice growth education and tools available to everyone, for free. The Internal Agency Model makes it easy for cash pay practice owners to grow and scale practices - reinventing the practice marketing landscape. By putting the practice owner back in the drivers seat and no longer in the passenger seat to an "agency of the month"Hello world!
Real ADvice exists to help practitioners and practice owners achieve true peace of mind and time freedom.